In 2016, philanthropic contributions from individual donors in the United States totaled almost $282 billion dollars, representing 72% of dollars raised by nonprofit organizations. As organizations prepare for fundraising campaigns, seek to expand unrestricted fundraising revenue and achieve a sustainable financial position, increasing donations from individual donors is a key strategy for success.
What has your organization done to ready itself to make “the ask”? In this webinar we will discuss the who, what, when, where and how of making the ask.
Identifying WHO to ask
Identifying WHAT to ask for
WHERE and WHEN to make the ask
And
HOW to set The Ask up for success (i.e. research, drafting a script, moving past no, strong follow- up etc.).
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